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Webinar Announcement: Bridge the Trust Gap between CEOs and Marketers

By: PRLog

How to increase profitability by 21% with a stronger partnership between the C-Suite and Marketing

JACKSONVILLE, Fla. - Oct. 26, 2023 - PRLog -- Over 79% of CEOs lack trust in marketers, while 63% of marketers do not effectively communicate financial impact in their marketing reports or projections (Fournaise).  These two factors have carved a "trust gap" that damages the profitability a company can achieve through their marketing.

Azola Creative aims to revolutionize the profitable relationship CEOs can have with marketers and it all begins with their informative webinar, Data Killed the Marketing Star: Bridging the Trust Gap between CEOs and Marketers.

"The issue is that it's not enough for marketers to just report numbers to their executive team; they need to communicate the significance of those numbers." Says Greg Davis, CEO of Azola Creative "We want this webinar to serve as an instrument in helping CEOs and Marketers begin to close the trust gap and foster a higher level of marketing value within their organization."

Webinar Details:
- Title: Data Killed the Marketing Star: Bridging the Trust Gap between CEOs and Marketers
- Date: 11.8.23
- Time: 2:00 pm EST
- Registration:

The webinar is ideal for CEOs and marketers to attend as we'll cover:

  • The challenges CEOs and creative marketers face providing better financial analysis in reports
  • What steps you can take to provide better marketing narratives that showcase financial impact based on projection calculators
  • How to drive 21% higher profitability by bridging the Trust Gap between CEOs and Marketers

All registrants will receive a free copy of the CEOs Marketing Handbook that includes definitions of common marketing terminology and marketing channels.  To register for this transformative webinar and be at the forefront of the profit revolution, visit

About Azola Creative
Azola Creative provides marketing tools and training designed to help business leaders thrive in the complex digital marketing age.  With a commitment to provide creative solutions to solve complex industry challenges, we strive to develop tools that drive business growth and foster healthy marketing collaboration across all levels of an organization.  Learn more at

About Greg Davis
Greg Davis is the Founder and CEO of Azola Creative and the 2023 Small Business Leader of the Year (SBLY) for Jax Chamber's Technology Council.  He has led product marketing teams for global brands across several industries including, Healthcare, Software, Digital Marketing and E-Commerce.  In addition to leading Azola Creative, he is a keynote artist, performing musical comedy written to entertain and educate audiences about the important role marketing plays in their organization.

Greg Davis

Photos: (Click photo to enlarge)

Azola Creative Logo Greg Davis, CEO of Azola Creative Data Killed The Marketing Star Webinar Greg Davis Marketing Melodies Keynote

Source: Azola Creative, LLC

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