Red White & Bloom (CSE: RWB) (OTCQX: RWBYF), a multistate cannabis operator and house of premium brands, has launched into a new U.S. market: Ohio. The expansion, which follows the state’s successful voting in support of the legalization of adult-use marijuana, was made as the company inked a licensing arrangement with a first-mover, vertically integrated Ohio distributor. This partnership allows RWB to leverage the distributor’s existing retail network to introduce its well-known Platinum Vape cartridges and disposable vapes; RWB’s products are now available in various formats and across more than 90 licensed retail locations in the state. Earlier this week, voters in the state approved an adult-use marijuana legalization ballot, marking a milestone for the state and positioning Ohio as the 24th state to adopt progressive cannabis reform. Adult-use sales in Ohio have been forecast to reach an estimated $1.5 billion to $2 billion in the first year.
The company noted that the launch of its Platinum brand of vape products in Ohio aligns seamlessly with the state’s evolving cannabis landscape. “RWB takes great pride in expanding its presence in emerging adult-use markets in the United States,” said Red White & Bloom president Colby De Zen in the press release. “Ohio represents another pivotal entry point for RWB, allowing us to leverage the continually strengthening brand equity of Platinum, which has consistently excelled in the vape categories in neighboring Michigan. RWB remains focused on ensuring that each of its expansion efforts are reinforced by well-established licensing partners who recognize the value of premium Platinum cannabis products. These partners contribute to enhancing the consumer experience and also possess the commercial capacity to meet the growing demand for our esteemed Platinum product line, supported by RWB’s targeted marketing efforts.”
To view the full press release, visit https://ibn.fm/PSXKu
About Red White & Bloom Brands Inc.
Red White & Bloom is a multistate cannabis operator and house of premium brands in the U.S. legal cannabis sector. RWB is predominantly focusing its investments on the major U.S. markets, including Arizona, California, Florida, Massachusetts, Missouri, Michigan and Ohio, as well as targeted Canadian markets. For more information about the company, please visit www.RedWhiteBloom.com.
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