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Iowa Web Design Firm BSPE Legal Marketing Explains the Difference between Lawyer SEO and Other Industry SEOs

By: Magic PR

Des Moines, Iowa web design firm BSPE Legal Marketing ( has published a new article on SEO and law firm Marketing. Ms. Viktoria Altman, the founder of the web design firm, stated that there is fierce competition among Des Moines, Iowa’s attorneys. To expand a lawyer’s practice, they must make their law firm more visible.

Google searches will provide a lot of valuable exposure in today’s technological-driven world. According to the Des Moines, Iowa web design firm owner, SEO is a competitive advantage as millennials age and older generations become more computer-literate.

Search engine optimization (SEO) is a complex digital technique that allows search engines to find companies. The tool will show the exact address once it has found the relevant business. Google ranks user relevance as the top factor in search engine results. To find potential clients, a person can search online for legal offices. SEO campaigns can bring in more customers than paid advertisements for legal services.

According to Ms. Altman, the key difference between lawyer SEO and industry SEO is that law companies thrive on local engagement. Lawyer SEO must target potential clients using different keywords and phrases, which is not the case for other industries. Lawyers can make a lasting impression on their potential clients by using strategic SEO.

SEO is a long-term investment and a holistic strategy. It works in tandem and allows clients to search online for your law office whenever they need it. “The best thing about good SEO marketing for law firms is its ability to direct potential clients to your office over many years,” says the firm owner.

Search Engine Optimization is a holistic technique and expenditure with long-term objectives in mind. Great SEO builds on itself and allows potential clients to find a lawyer’s office via a web search. The very best thing about good legal SEO marketing in Des Moines, Iowa is that this type of marketing has the capacity to steer clients toward a lawyer’s office for years.

BSPE Legal Marketing has a team of professionals who may be able to help a client boost their law firm’s online presence. It is crucial to seek the help of an experienced legal marketing firm no matter if a lawyer is just starting out. 

About BSPE Legal Marketing

BSPE Legal Marketing is a full-service internet marketing company devoted to serving top Des Moines, Iowa area law firms. We know, understand, and love legal SEO. And more importantly, our results speak for themselves. For a case study or to speak with a marketing professional, contact us today at (929) 362 6419.


About BSP

While there are many SEO companies and website marketing agencies out there, there are very few who really understand legal marketing, particularly for the small and medium-sized law firms. The legal industry is intensely competitive. While the big firms often have internal marketing departments, the small firm or solo practitioner doesn’t have the time or inclination to devote to internet marketing. But in the digital age, the majority of your potential new clients will find you online.

That’s where we come in.

Contact BSP

155 Water St #1a
NY 11201
United States

(929) 202-2244


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