On December 5, the 2024 Sanya International Yacht Show officially opened at the Sanya International Yacht Center. Nearly 30 renowned industry associations, including the International Council of Marine Industry Associations (ICOMIA), the Large Yacht Brokers Association (LYBRA), and the Asia Pacific Superyacht Association (APSA), along with 45 brands from countries such as France, the UK, Italy, Germany, and Turkey, participated in the event, showcasing a total of 200 vessels.
With the theme "Set Sail in Sanya, Enter the Free Trade Port," the main venue is located at the Sanya International Yacht Center, while the sub-venue is at the Sanya Hongzhou International Yacht Marina. The exhibition marks the 60th anniversary of diplomatic relations between China and France and features a special France Guest Country Pavilion, with 25 vessels making their debut.
Sanya has over 1,400 registered yachts, ranking among the top in the country for yacht and sailboat ownership, earning the title “City of a Thousand Yachts.” It has implemented the country’s first three policies: "no guarantee for entry," "zero tariff on yachts," and "yacht imports within five years." More than 90 yacht industry chain enterprises, including Hongzhou Group, Bureau Veritas, Moon Marine, and Oneal Yachts, have established operations in Sanya. World-renowned yacht brands like Ferretti, Azimut, and Beneteau are prominently displayed on the water, further solidifying Sanya's status as a leading city for yacht tourism and a popular venue for international yacht product launches, business negotiations, and events, expanding Hainan’s international “circle of friends” through yachting.
"We are seizing the opportunity to create a high-level, international professional exhibition to showcase diverse tourism consumption products and highlight Sanya's new brand image in water tourism and culture," said a representative from the Sanya Central Business Bureau. The exhibition platform aims to attract upstream yacht industry research and design, midstream yacht trade agents, and downstream training research institutions and water activity market entities to gather, facilitating an interactive exchange and cooperative dialogue platform. This initiative will help integrate industry resources, promote the reform and innovative development of the yacht industry, and enhance Sanya's industrial collaborative growth.
The exhibition will run until December 8, featuring a series of exciting activities. The Sanya International Yacht Center will coordinate with several yacht marinas in Sanya to host simultaneous global launches, dynamic scene performances, effective business matchmaking, industry forums, and award ceremonies. Additionally, the prestigious "China Yacht Awards Ceremony" will once again be held in Sanya as an official event of the exhibition, showcasing a range of exciting activities to create a "Best Sanya" city brand and promote the construction of an innovative development pilot zone for the yacht industry.
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