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The Very Good Food Company Reports Strong Third Quarter 2021 Financial Results

YTD Q3 2021 Revenue Increased 184% Year-over-Year to $8.0 Million

YTD Q3 2021 Production Units Sold Increased 154% Year-over-Year

YTD Q3 2021 eCommerce Revenue Increased by $4.0 Million or 206% Year-over-Year

YTD Q3 2021 Fulfilled eCommerce Orders Increased by 142% to 64,784 Year-over-Year

The Very Good Food Company Inc. (NASDAQ: VGFC) (TSXV: VERY.V) (FSE: 0SI) ("VERY GOOD" or the "Company"), a leading plant-based food technology company, today reported its financial results for the third quarter ended September 30, 2021.

"VERY GOOD delivered another strong quarter, achieving solid year-over-year growth across our eCommerce and wholesale channels, driven by strategic execution and demand for plant-based food products," said Mitchell Scott, co-founder and CEO of VERY GOOD. “We launched successfully into the US retail market, strategically shifting our focus towards growing retail orders over eCommerce, securing long-term in store listings, driving higher units sold, and ultimately delivering 86% wholesale revenue growth since last quarter. Since quarter end the success of this strategy has been further demonstrated as increased retail listings across US and Canada and demand for vegan meat alternatives for the holidays drove record revenue this October of $1.5 million, a 202% increase over last year.”

“Scaling our production capabilities to meet strong demand for our products remains a key priority,” added Mr. Scott. “Line 1 at the Rupert Facility is currently operating five days a week with three shifts per day, producing seven SKUs of the popular The Very Good Butchers lineup and five SKUs of our new Butcher’s Select suite of products. With our ramped-up production, our products are now available in more than 1,400 outlets across North America, including 600 stores in the US. We already have over 2,000 retail locations confirmed for the first quarter of 2022.”

“As we head into the final quarter of 2021, like many others, our industry is facing near-term pressures including supply chain disruption and labour shortages, which could impact our results. To continue to drive growth, we remain flexible and agile in our approach, adjusting quickly in line with evolving trends. Looking forward to the medium-term, we believe that the strategic investments we’re making in our expansion plans, premium products, and production capacity along with our great partners, positions VERY GOOD for the future."

Q3 2021 Financial Highlights

  • Revenue in Q3 2021 increased 85% to $2,536,097 as compared to the same quarter last year primarily driven by strong eCommerce sales and an increase in wholesale revenue due to the Company's successful scaling of production and distribution expansion to meet demand in both sales channels. Compared to Q2 2021, revenue decreased 9% as VERY GOOD strategically prioritized retail orders over eCommerce, reserving inventory for the wholesale channel to support the third quarter US retail launch. As a result, VERY GOOD had a record month in October with $1.5 million in revenue from both its eCommerce and retail channels. The demand for Stuffed Beast and the introduction of Holiday Boxes led to a significant sales increase ahead of the festive season.
  • Wholesale revenue increased 173% to $846,749 in Q3 2021 compared to $310,444 in Q3 2020; and increased 86% from $455,055 in Q2 2021.
  • Wholesale distribution points increased 331% to 4,551 at the end of Q3 2021 compared to 1,055 at the end of Q3 2020 and increased 143% from 1,869 in Q2 2021.
  • eCommerce sales increased 58% to $1,546,146 in Q3 2021 compared to $978,883 in Q3 2020; and decreased 30% from $2,206,402 in Q2 2021 as retail orders were prioritized and inventory reserved to support the August US retail launch and fourth quarter eCommerce holiday promotions.
  • eCommerce orders fulfilled increased 34% to 17,546 in Q3 2021 compared to 13,107 orders fulfilled in Q3 2020 and decreased 27% from 24,057 in Q2 2021.
  • Adjusted gross margin was 36% of revenue YTD Q3 2021 compared to 30% of revenue YTD Q3 2020.
  • Adjusted general and administrative expense was $3,963,524 in Q3 2021 compared to $1,466,121 in Q3 2020 and $2,208,555 in Q2 2021. The year-over-year increase was driven by investments in expansion of the management team, professional and software license fees, and office expenses as we scale to accelerate growth.
  • Adjusted EBITDA was a loss of $(8,174,024) in Q3 2021 compared to $(3,138,595) in Q3 2020; and $(5,673,109) in Q2 2021.

Q3 2021 Operational Highlights

  • Aggressively Increasing Market Share in North America as New Wholesale Retail Distribution Points Drive Growth. The Company recently launched into US retail in August 2021 and, by quarter-end, was in over 396 stores in the US; in addition to 805 stores in Canada at the end of September. US store count has increased by over 200 stores since the end of September, sitting at 600 stores currently, and we have over 1,125 locations confirmed in Q1 2022.
  • Successfully launched into US retail, strategically prioritizing retail orders over eCommerce by reserving inventory for the wholesale channel to secure long-term in store listings and meet fill requirements on orders received. This resulted in higher units sold in the wholesale channel and an 86% increase in retail revenue as compared to Q2 2021. As compared to Q2 2021, eCommerce revenue decreased by 30% due to fewer units being sold in support of this strategy.
  • Increasing US retail presence through retail banners such as Wegmans, Raleys and Earth Fare and The Very Good Butchers and Butcher's Select products have been rolled out into over 1,200 stores across North America including 396 US locations across 15 states through the end of September.
  • Expanded retail footprint in Eastern Canada and Quebec. Our popular The Very Good Butchers products are now available for the first time in Québec at Rachelle Béry health food stores, and online throughout the Greater Toronto Area via Voilà, Sobeys' online home delivery service.

Developing the Chops to Meet the Demand - Building Operational Scalability and Enhanced Production Capabilities

  • Line 1 at the Rupert Facility recently achieved a key production capability target of 40,000 lbs in a single day and is on its way to hit the next capacity milestone of 60,000 lbs in a single day in Q1 2022. The line is currently producing seven SKUs of the popular The Very Good Butchers collection, as well as five SKUs of our new gluten and soy-free Butcher’s Select lineup.
  • Line 2 at the Rupert Facility is expected to be commissioned in Q3 2022 with food production commencing in early Q4 2022. The timeline for Line 2 has been delayed due to global supply chain pressures slowing plant preparation and equipment delivery. Once online, Line 2 is expected to produce six SKUs of our Butcher’s Select line.
  • Strategically reallocated and built-up inventory to support the US retail launch, new retailers, and planned eCommerce promotions. During the third quarter, VERY GOOD continued to ramp up production at the Rupert Facility to meet demand with finished goods inventory increasing quarter-over-quarter by $693,986 (46%) in Q3 2021.

Product Updates

  • Launched the highly anticipated Butcher's Select product line through a limited release online at www.verygoodbutchers.com, with a retail rollout underway in North America in Q4 2021. This marks VERY GOOD's entry into the gluten-free and soy-free market, strengthening the Company's position in the fast-growing plant-based meat segment. VERY GOOD also received industry accolades with the mmm…Meatballs winning the coveted NEXTY Award in the Best New Frozen Product category.
  • The Butcher's Select product line up has achieved Non-GMO project verified certification by the Non-GMO Project, North America's only third-party verification for non-Genetically Modified Organism, or "Non-GMO" food and products. This achievement will resonate with our healthy-savvy consumers becoming increasingly concerned with the quality of the ingredients on their plates.

Capital Markets Update

  • On October 13, 2021, VERY GOOD completed a successful NASDAQ listing and commenced trading on the NASDAQ Capital Market under the ticker symbol “VGFC”. We believe that the NASDAQ listing will increase VERY GOOD’s visibility in the marketplace, improve liquidity, broaden and diversify its shareholder base, and enhance long-term shareholder value. We plan to accelerate the Company’s business strategy focused on global expansion into the US and Europe with this US listing.
  • On October 19, 2021, VERY GOOD completed an SEC-registered direct offering for gross proceeds of US$30,000,000. VERY GOOD intends to use the net proceeds from the Offering to scale its operations, to expand its geographical reach, for accretive acquisitions within the plant-based food sector, for research and development, for marketing initiatives and for general corporate and other working capital purposes.

Related Party Transaction Update

  • On November 16, 2021, the Company entered into loan agreements with its Chief Executive Officer (“CEO”), Mitchell Scott, and its Chief Research & Development Officer (“CRDO”), James Davison, to provide individual loans in the amounts of $750,000 and $500,000 to the CEO and CRDO, respectively (collectively, the “Loans”). With the express consent of the CEO and CRDO, the Loans were amended on November 23, 2021 such that all accrued principal and interest under the CEO Loan is now immediately due and payable and the CRDO Loan is due and payable within 60 days. It is anticipated that the CEO will pay his Loan in full by December 1, 2021 and the CRDO will pay his Loan in full on or before maturity. Until repayment, the Loans continue to bear interest at a rate of 9% per annum, payable monthly, and, if for any reason a Loan is not paid in full on or before January 18, 2022, the Loan will be secured by certain financial assets commencing on such date. Moreover, the CRDO Loan provides for scheduled repayments prior to maturity.

VERY Good’s Board of Directors has reviewed and approved the financial information for the three and nine months ended September 30, 2021 contained in this document and its release. The financial information contained in this document has not been audited by VERY Good’s auditor. The management's discussion and analysis for the period and the accompanying financial statements and notes will be available under the Company's profile on SEDAR at www.sedar.com and will be furnished on a Report on Form 6-K on EDGAR at www.sec.gov upon the completion of the Company's financial closing procedures.

Third Quarter 2021 Conference Call Details

VERY GOOD will host a conference call today, Wednesday, November 24, 2021 at 11:00 am Eastern Time/ 8:00 am Pacific Time to discuss the financial results and business outlook.

Participant Dial-In Numbers:

Toll-Free: 1-877-425-9470

Toll / International: 1-201-389-0878

* Participants should request The Very Good Food Company Third Quarter Earnings Call.

The call will be available via webcast on Very Good's investor page of the Company website at www.verygoodfood.com/investors or at this link until December 22, 2021.

Please visit the website at least 15 minutes before the call to register, download, and install any necessary audio software. A replay of the call will be available on VERY GOOD's investor page approximately two hours after the conference call has ended.

Financial Highlights

 

 

Three months ended

September 30,

Three months ended

June 30,

Three months ended

September 30,

Nine months ended

September 30,

Nine months ended

September 30,

 

2021

2021

2020

2021

2020

Revenue by channel

 

 

 

 

 

eCommerce

$

1,546,146

$

2,206,403

$

978,883

$

5,937,643

$

1,943,526

Wholesale

 

846,749

 

455,055

 

310,444

 

1,647,709

 

585,215

Butcher Shop, Restaurant and Other

 

143,202

 

119,223

 

84,487

 

374,509

 

271,416

 

$

2,536,097

$

2,780,681

$

1,373,814

$

7,959,861

$

2,800,157

Gross Profit(1)

$

476,893

$

677,859

$

295,672

$

1,745,589

$

574,168

Adjusted Gross Profit(1)

$

783,375

$

1,079,490

$

387,131

$

2,841,873

$

840,716

Gross Margin(1)

 

19%

 

24%

 

22%

 

22%

 

21%

Adjusted Gross Margin(1)

 

31%

 

39%

 

28%

 

36%

 

30%

Net Loss

$

(13,699,706)

$

(12,500,733)

$

(4,497,027)

$

(41,229,015)

$

(8,045,668)

Adjusted EBITDA net loss(1)

$

(8,174,024)

$

(5,673,109)

$

(3,138,595)

$

(19,239,069)

$

(5,064,851)

Loss per share – basic and diluted

$

(0.13)

$

(0.13)

$

(0.06)

$

(0.42)

$

(0.14)

Weighted average number of shares outstanding – basic and diluted

 

103,330,623

 

97,603,729

 

80,642,478

 

99,233,603

 

58,564,669

(1) See "Non-GAAP Financial Measures" below for further details concerning Adjusted Gross Profit, Adjusted Gross Margin, Adjusted General and Administrative Expense and Adjusted EBITDA.

Operational Metrics

 

 

Three months ended

September 30,

Three months ended

June 30,

Three months ended

September 30,

Nine months ended

September 30,

Nine months ended

September 30,

 

2021

2021

2020

2021

2020

For the period ended:

 

 

 

 

 

Production volume sold by channel (units)

 

 

 

 

 

eCommerce

145,167

216,121

99,869

559,458

213,808

Wholesale

143,478

91,624

63,602

302,634

125,431

 

288,645

307,745

163,471

862,092

339,239

Number of eCommerce orders

17,546

24,057

13,107

64,784

26,742

As at period end:

 

 

 

 

 

Number of product SKUs manufactured

25

20

14

25

14

Number of wholesale distribution points(2)

4,551

1,869

1,055

4,551

1,055

(2) Wholesale distribution points are defined as the number of retail stores multiplied by the number of SKUs.

Condensed Interim Consolidated Statements of Financial Position

(Expressed in Canadian dollars, unaudited)

As at

 

September 30, 2021

 

December 31, 2020

 

Assets

Current assets

Cash and cash equivalents

 

$

10,548,513

 

$

25,084,083

Accounts receivable

 

 

1,664,003

 

 

449,583

Inventory

 

 

5,469,544

 

 

1,195,535

Prepaids and deposits

 

 

4,092,063

 

 

1,887,035

Total current assets

 

 

21,774,123

 

 

28,616,236

Right-of-use assets

 

 

17,307,862

 

 

5,046,597

Property and equipment

 

 

12,402,045

 

 

740,728

Prepaids and deposits

 

 

753,741

 

 

779,036

Goodwill

 

 

3,479,535

 

 

Deferred financing costs

 

 

4,431,240

 

 

Total assets

 

$

60,148,546

 

$

35,182,597

 

Liabilities and shareholders’ equity

 

 

Current liabilities

 

 

 

 

Accounts payable and accrued liabilities

 

$

7,058,979

 

$

1,871,728

Deferred revenue

 

 

79,249

 

 

102,239

Current portion of lease liabilities

 

 

874,283

 

 

146,935

Current portion of loans payable and other liabilities

 

 

1,668,291

 

 

Contingent considerations

 

 

1,048,000

 

 

Total current liabilities

 

 

10,728,802

 

 

2,120,902

Lease liabilities

 

 

17,227,201

 

 

5,389,352

Loans payable and other liabilities

 

 

4,373,315

 

 

30,000

Total liabilities

 

 

32,329,318

 

 

7,540,254

 

Share capital

 

 

62,907,824

 

 

39,335,150

Equity reserves

 

 

22,867,321

 

 

5,009,980

Subscriptions received and receivable

 

 

-

 

 

8,250

Accumulated other comprehensive income

 

 

(9,205)

 

 

6,660

Deficit

 

 

(57,946,712)

 

 

(16,717,697)

Total shareholders’ equity

 

 

27,819,228

 

 

27,642,343

Total liabilities and shareholders’ equity

 

$

60,148,546

 

$

35,182,597

Condensed Interim Consolidated Statements of Net Loss and Comprehensive Loss

(Expressed in Canadian dollars, unaudited)

 

 

Three months ended

 

Nine months ended

 

 

September 30, 2021

 

September 30, 2020

 

September 30, 2021

 

September 30, 2020

 

 

 

 

 

 

 

 

 

Revenue

 

$

2,536,097

 

$

1,373,814

 

$

7,959,861

 

$

2,800,157

Procurement expense

 

 

(2,059,204)

 

 

(1,078,142)

 

 

(6,214,272)

 

 

(2,225,989)

Fulfilment expense

 

 

(1,804,459)

 

 

(637,905)

 

 

(5,833,068)

 

 

(1,129,499)

General and administrative expense

 

 

(7,089,277)

 

 

(1,890,707)

 

 

(23,498,714)

 

 

(3,226,522)

Marketing and investor relations expense

 

 

(2,178,765)

 

 

(1,365,552)

 

 

(6,904,766)

 

 

(2,269,357)

Research and development expense

 

 

(566,672)

 

 

(104,908)

 

 

(1,448,657)

 

 

(267,732)

Pre-production expense

 

 

(1,327,009)

 

 

-

 

 

(2,868,832)

 

 

-

Operating loss

 

 

(12,489,289)

 

 

(3,703,400)

 

 

(38,808,448)

 

 

(6,318,942)

Finance expense

 

 

(1,089,004)

 

 

(782,506)

 

 

(1,851,981)

 

 

(1,694,839)

Other expense

 

 

(121,413)

 

 

(11,121)

 

 

(568,586)

 

 

(31,887)

Net loss

 

 

(13,699,706)

 

 

(4,497,027)

 

 

(41,229,015)

 

 

(8,045,668)

 

Other comprehensive income

 

 

 

 

 

 

 

 

Foreign currency translation loss

 

 

(24,800)

 

 

(80)

 

 

(15,865)

 

 

(80)

Comprehensive loss

 

$

(13,724,506)

 

$

(4,497,107)

 

$

(41,244,880)

 

$

(8,045,748)

Loss per share – basic and diluted

 

$

(0.13)

 

$

(0.06)

 

$

(0.42)

 

$

(0.14)

Weighted average number of shares outstanding – basic and diluted

 

 

103,330,623

 

 

80,642,478

 

 

99,233,603

 

 

58,564,669

Condensed Interim Consolidated Statements of Cash Flows

(Expressed in Canadian dollars, unaudited)

Nine months ended

 

September 30, 2021

 

September 30, 2020

 

 

   

Net loss for the period

 

$

(41,229,015)

 

$

(8,045,668)

Adjustments for non-cash items:

 

 

 

 

Finance expense

 

 

1,867,040

 

 

337,577

Depreciation

 

 

1,457,763

 

 

271,982

(Gain)/Loss on termination of lease

 

 

(1,600)

 

 

7,533

Loss on disposal of equipment

 

 

32,816

 

 

-

Loss on settlement of debt

 

 

-

 

 

1,357,262

Share-based compensation

 

 

18,406,456

 

 

829,337

Shares and units issued for services

 

 

227,471

 

 

58,086

Warrants issued for services

 

 

-

 

 

119,040

Lease concessions

 

 

-

 

 

(11,374)

Changes in non-cash working capital items:

 

 

 

 

Accounts receivable

 

 

(1,180,266)

 

 

(284,600)

Inventory

 

 

(4,161,142)

 

 

(250,134)

Prepaids and deposits

 

 

(880,744)

 

 

(709,512)

Accounts payable and accrued liabilities

 

 

3,028,788

 

 

963,604

Deferred revenue

 

 

(22,990)

 

 

310,855

Due from related parties

 

 

-

 

 

22,866

Net cash and cash equivalents used in operating activities

 

 

(22,455,423)

 

 

(5,023,146)

Cash acquired from acquisitions

 

 

9,306

 

 

-

Cash paid for acquisitions

 

 

(1,250,000)

 

 

-

Purchase of property and equipment

 

 

(9,518,458)

 

 

(242,286)

Security deposits paid for property and equipment

 

 

(1,813,506)

 

 

-

Acquisition of right-of-use assets

 

 

(67,332)

 

 

-

Net cash and cash equivalents used in investing activities

 

 

(12,639,990)

 

 

(242,286)

Proceeds from the issuance of units for cash (net of share issue costs)

 

 

18,378,261

 

 

11,476,080

Proceeds from the exercise of warrants

 

 

2,384,483

 

 

2,330,206

Proceeds from the exercise of stock options

 

 

116,099

 

 

139,125

Proceeds from loans payable

 

 

3,475,875

 

 

499,129

Repayment of loans payable

 

 

(555,000)

 

 

(490,310)

Deferred financing costs paid

 

 

(2,129,801)

 

 

-

Proceeds from loan payable to related parties

 

 

-

 

 

400,000

Repayment of loan payable and accrued interest to related parties

 

 

-

 

 

(400,000)

Payments of lease liabilities

 

 

(1,040,221)

 

 

(133,567)

Payments of non-current lease deposits

 

 

-

 

 

(747,791)

Interest paid

 

 

(55,928)

 

 

(73,286)

Net cash and cash equivalents provided by financing activities

 

 

20,573,768

 

 

12,999,586

Effect of foreign exchange rate changes on cash and cash equivalents

 

 

(13,925)

 

 

(80)

(Decrease) increase in cash and cash equivalents

 

 

(14,535,570)

 

 

7,734,074

Cash and cash equivalents, beginning of period

 

 

25,084,083

 

 

405,610

Cash and cash equivalents, end of period

 

$

10,548,513

 

$

8,139,684

Cash

 

$

10,448,513

 

$

7,074,684

Redeemable guaranteed investment certificate (“GIC”)

 

 

-

 

 

1,000,000

Restricted redeemable GIC

 

 

100,000

 

 

65,000

Total cash and cash equivalents

 

$

10,548,513

 

$

8,139,684

NON-GAAP FINANCIAL MEASURES

Non-GAAP financial measures are metrics used by management that does not have any standardized meaning prescribed by IFRS and may not be comparable to similar measures presented by other companies.

Adjusted EBITDA Net Loss

Management defines adjusted EBITDA net loss as net loss before finance expense, tax, depreciation and amortization, share-based compensation and other one-time and non-cash items. Management believes adjusted EBITDA net loss is a useful financial metric to assess its operating performance because it excludes the impact of these one-time and non-cash items that do not directly relate to our underlying business performance.

 

 

Three months ended

September 30,

Three months

ended

June 30,

Three months ended

September 30,

Nine months

ended

September 30,

Nine months

ended

September 30,

 

2021

 

2021

2020

2021

2020

Net loss as reported

$

(13,699,706)

$

(12,500,733)

$

(4,497,027)

$

(41,229,015)

$

(8,045,668)

Adjustments:

 

 

 

 

 

Depreciation

 

616,111

 

512,168

 

117,265

 

1,457,763

 

271,982

Loss on disposal of equipment

 

10,255

 

2,679

 

-

 

32,816

 

-

Gain on termination of lease

 

-

 

(239)

 

7,533

 

(1,600)

 

7,533

Finance expense

 

1,102,858

 

402,432

 

190,244

 

1,867,040

 

337,577

Share-based compensation

 

3,796,458

 

5,835,989

 

379,326

 

18,406,456

 

829,337

Shares, units and warrants issued for services

 

-

 

74,595

 

71,802

 

227,471

 

177,126

Loss on settlement of debt

 

-

 

-

 

592,262

 

-

 

1,357,262

Adjusted EBITDA net loss

$

(8,174,024)

$

(5,673,109)

$

(3,138,595)

$

(19,239,069)

$

(5,064,851)

Adjusted gross profit and adjusted gross margin

Management utilizes adjusted gross profit to provide a representation of performance in the period by excluding the non-cash impact of share-based compensation recognized in procurement expense during the period as well as The Butcher Shop & Restaurant related procurement costs. Management believes adjusted gross profit provides useful information as it represents gross profit for management purposes based on cost to procure and manufacture the Company’s finished goods. Adjusted gross margin is calculated by taking adjusted gross profit divided by revenue.

 

 

Three months ended

September 30,

Three months

ended

June 30,

Three months ended

September 30,

Nine months

ended

September 30,

Nine months

ended

September 30,

 

 

2021

 

2021

 

2020

 

2021

 

2020

Revenue

$

2,536,097

$

2,780,681

$

1,373,814

$

7,959,861

$

2,800,157

Procurement expense

 

(2,059,204)

 

(2,102,822)

 

(1,078,142)

 

(6,214,272)

 

(2,225,989)

Gross profit

$

476,893

$

677,859

$

295,672

$

1,745,589

$

574,168

Adjustments:

 

 

 

 

 

The Butcher Shop & Restaurant procurement expense

 

120,081

 

117,484

 

76,460

 

367,187

 

237,303

Share-based compensation

 

186,401

 

284,147

 

14,999

 

729,097

 

29,245

Adjusted gross profit

$

783,375

$

1,079,490

$

387,131

$

2,841,873

$

840,716

Adjusted gross margin

 

31%

 

39%

 

28%

 

36%

 

30%

Adjusted general and administrative expense

Management defines adjusted general and administrative expense as general and administrative expense excluding non-cash items such as share-based compensation and depreciation expense. Management believes adjusted general and administrative expense provides useful information as it represents the corporate costs to operate the business excluding any non-cash items.

 

 

Three months ended

September 30,

Three months

ended

June 30,

Three months ended

September 30,

Nine months ended

September 30,

Nine months ended

September 30,

 

 

2021

 

2021

 

2020

 

2021

 

2020

General and administrative expense

$

(7,089,277)

$

(6,834,880)

$

(1,890,707)

$

(23,498,714)

$

(3,226,522)

Adjustments:

 

 

 

 

 

Share-based compensation

 

3,043,998

 

4,546,887

 

352,470

 

14,931,844

 

764,875

Depreciation

 

81,755

 

79,438

 

72,116

 

193,955

 

132,294

Adjusted general and administrative expense

$

(3,963,524)

$

(2,208,555)

$

(1,466,121)

$

(8,372,915)

$

(2,329,353)

About The Very Good Food Company Inc.

The Very Good Food Company Inc. is an emerging plant-based food technology company that produces nutritious and delicious plant-based meat and cheese products under VERY GOOD's core brands: The Very Good Butchers and The Very Good Cheese Co. www.verygoodfood.com.

OUR MISSION IS LOFTY, BADASS BUT BEAUTIFULLY SIMPLE: GET MILLIONS TO RETHINK THEIR FOOD CHOICES WHILE HELPING THEM DO THE WORLD A WORLD OF GOOD. BY OFFERING PLANT-BASED FOOD OPTIONS SO DELICIOUS AND NUTRITIOUS, WE'RE HELPING THIS KIND OF DIET BECOME THE NORM.

The TSX Venture Exchange has neither approved nor disapproved the contents of this news release. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this news release.

Forward-Looking Statements

This news release contains forward-looking statements within the meaning of the United States Private Securities Litigation Reform Act of 1995, including Section 21E of the Securities Exchange Act of 1934, as amended, and applicable Canadian securities laws, for the purpose of providing information about management’s current expectations and plans relating to the future. Readers are cautioned that reliance on such information may not be appropriate for other purposes. Any such forward-looking statements and information may be identified by words such as “plans”, “proposed”, “expects”, “anticipates”, “intends”, “estimates”, “may”, “will”, and similar expressions. Forward-looking statements contained or referred to in this news release includes statements relating, but not limited to: expectations as to increased store listings and, in particular, continued US retail expansion by the end of 2021 and throughout 2022; VERY GOOD’s ability to aggressively increase market share, build operational scalability and enhance production capabilities; the demand for plant-based food products and vegan meat alternatives; the attributes of the Company’s products including taste and nutritional content; the appeal and importance of non-GMO verification certification; the timing and repayment of the Loans; the filing of the Company’s management's discussion and analysis and the accompanying financial statements; the expected benefits to be derived from the Company’s Nasdaq listing; and the intended use of proceeds from the offering completed in October. These forward-looking statements are based on a number of factors and assumptions which have been used to develop such information, but which may prove to be incorrect including, but not limited to, material assumptions with respect to the continued strong demand for VERY GOOD’s products, continued growth of the popularity of meat alternatives and the plant-based food industry, the availability of sufficient financing on reasonable terms to fund VERY GOOD’s capital and operating requirements, the successful placement of VERY GOOD’s products in retail stores and continued wholesale expansion and eCommerce growth, VERY GOOD’s ability to successfully enter new markets and manage its international expansion, VERY GOOD’s ability to increase production capacity and obtain the necessary production equipment, the availability of labour as well as the accuracy of construction schedules and cost estimates for the commissioning of production lines at VERY GOOD’s Rupert and Patterson facilities and the timely receipt of required permits, VERY GOOD’s relationship with its suppliers, distributors and third-party logistics providers, and the Company’s ability to position VERY GOOD competitively. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, undue reliance should not be placed on forward-looking statements because VERY GOOD can give no assurance that such expectations will prove to be correct. Risks and uncertainties that could cause actual results, performance or achievements of VERY GOOD to differ materially from those expressed or implied in such forward-looking information include, among others, the impact of, uncertainties and risks associated with the ongoing COVID-19 pandemic, negative cash flow and future financing requirements to sustain and grow operations, limited history of operations and revenues and no history of earnings or dividends, expansion of facilities, competition, availability of raw materials, dependence on senior management and key personnel, general business risk and liability, regulation of the food industry, change in laws, regulations and guidelines, compliance with laws, unfavourable publicity or consumer perception, product liability and product recalls, risks related to intellectual property, difficulties with forecasts, management of growth and litigation. For a more comprehensive discussion of the risks faced by VERY GOOD, please refer to VERY GOOD's most recent Annual Information Form filed with Canadian securities regulatory authorities at www.sedar.com and as an exhibit to the registration statement on Form F-10 filed with the SEC and is available at www.sec.gov. The forward-looking statements in this news release reflect the current expectations, assumptions and/or beliefs of the Company based on information currently available. ​​Each of these forward-looking statements is made only as of the date of this news release. VERY GOOD undertakes no obligation to publicly update or revise any forward-looking statement because of new information, future events or otherwise, except as otherwise required by law.

None of the Nasdaq, TSX Venture Exchange, the SEC or any other securities regulator has either approved or disapproved the contents of this news release. None of the Nasdaq, the TSX Venture Exchange or its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange), the SEC or any other securities regulator accepts responsibility for the adequacy or accuracy of this news release.

Contacts

Mitchell Scott

Chief Executive Officer

The Very Good Food Company Inc.

Kevan Matheson

Corporate Communications and Investor Relations

Email: invest@verygoodbutchers.com

Phone: +1 855-472-9841

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