Tork, an Essity brand, is teaming up with the Philadelphia Eagles to highlight the importance of sustainable hygiene to keep fans and the community safe. As part of the campaign, up to $30,000 of Tork hygiene products will be donated to Project HOME.
SOURCE: Essity
DESCRIPTION:
Leading into Global Handwashing Day, the Philadelphia Eagles are teaming up with Tork®, the Essity professional hygiene brand headquartered in Philadelphia, to launch the “Tackle Hygiene with Every Catch” campaign. As part of this season-long initiative, the Eagles and Tork will work collaboratively to raise awareness and promote the benefits of proper hygiene.
For every catch the Eagles make for the remainder of the season, Essity will donate Tork essential hygiene items including hand sanitizer, paper roll towels and toilet paper to Project HOME, an organization that serves to alleviate the underlying causes of poverty and break the cycle of homelessness in Philadelphia. The total donation to Project Home will be up to $30,000. This partnership with Tork, the global leader in professional hygiene, highlights the team’s commitment to supporting a healthy and strong community.
“Our longstanding partnership with Tork has enabled us to maintain high standards in cleaning and disinfection at Lincoln Financial Field and the NovaCare Complex,” said Catherine Carlson, Senior Vice President, Revenue and Strategy, Philadelphia Eagles. “Thanks to their innovative products, world-class service and commitment to sustainability, Tork is reimagining the way that we, as a society, think about hygiene at home and in public places. Through this new campaign with Tork, we’re excited to know that the success we have on the field this season will carry over into the community and support the important mission of Project HOME.”
The “Tackle Hygiene with Every Catch” campaign will kick off on October 14, 2021, just ahead of Global Handwashing Day (October 15), and will run through the last game of the regular season. Fans can expect to see helpful hygiene awareness messaging throughout Lincoln Financial Field, promoting the importance of a clean and healthy lifestyle.
“Over the many years we have worked to end chronic street homelessness in the city of Philadelphia, we have found that it’s only possible when we partner with others who care deeply for the entire community, like Essity and the Philadelphia Eagles,” said Sister Mary Scullion, Executive Director and Co-Founder of Project HOME. “When we work with others who amplify our work and our mission, we can help more people come home.”
“Now more than ever, people are evaluating the facilities they visit based on the hygiene of the venue,” Don Lewis, President of Professional Hygiene at Essity. “Together with the Eagles, we are proud to offer fans a sustainable and hygienic game day experience at Lincoln Financial Field so fans can sit back and enjoy the game. Moreover, as a Philadelphia-based brand, we are proud to give back to our community via Project HOME in partnership with the Philadelphia Eagles.”
About Tork
The Tork brand offers professional hygiene products and services to customers worldwide ranging from restaurants and healthcare facilities to offices, schools and industries. Our products include dispensers, paper towels, toilet tissue, soap, napkins, wipers, but also software solutions for data-driven cleaning. Through expertise in hygiene, functional design and sustainability, Tork has become a market leader that supports customers to think ahead so they’re always ready for business. Tork is a global brand of Essity, and a committed partner to customers in over 110 countries. To keep up with the latest Tork news and innovations, please visit www.torkusa.com
About Essity
Essity is a leading global hygiene and health company. We are dedicated to improving well-being through our products and services. Sales are conducted in approximately 150 countries under the leading global brands TENA and Tork, and other strong brands, such as JOBST, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa. Essity has about 46,000 employees. Net sales in 2019 amounted to approximately SEK 129bn (EUR 12.2bn). The company’s headquarters is located in Stockholm, Sweden, and Essity is listed on Nasdaq Stockholm. Essity breaks barriers to well-being and contributes to a healthy, sustainable and circular society. More information at www.essity.com.
About Project HOME
Since 1989, Project HOME has helped thousands of people break the cycle of homelessness and poverty by providing a continuum of care that includes street outreach, supportive housing and comprehensive services that focus on health care, education and employment through both adult and youth education and enrichment programs at the Honickman Learning Center and Comcast Technology Labs and community-based health care services at the Stephen Klein Wellness Center. Project HOME and its partners have pledged to end chronic street homelessness in Philadelphia. To learn more, visit www.projecthome.org
