Multi-Year Agreement Calls for Fieldsheer to Furnish Meyer Shank Racing Personnel With Items
From Both Their Mobile Cooling and Mobile Warming Lines
SAN MARCOS, CA, May 16, 2023 /24-7PressRelease/ -- The 107th running of the Indianapolis 500, arguably the world's most celebrated auto racing event, is fast approaching. With that as a backdrop, Fieldsheer is taking the opportunity to announce a new partnership with a world-class racing team.
A technology company that produces high-quality, temperature-controlled apparel under the Mobile Warming® and Mobile Cooling® brands, Fieldsheer has been named the official cooling and heated apparel partner of Meyer Shank Racing (MSR). Under the terms of the multi-year partnership, Fieldsheer will provide all members and crew of the Meyer Shank Racing team with clothing from both lines to be used as weather dictates throughout the race season.
The season starts in early February and goes through to the end of September; during those months temperatures may range from as low as the mid-40s up to the mid-90s. Apparel will be supplied to allow team and crew to stay as comfortable as possible as temperatures fluctuate, regardless of the season.
Meyer Shank Racing is an American auto racing organization that competes in the NTT INDYCAR SERIES and IMSA WeatherTech SportsCar Championship. Among their drivers is Helio Castroneves, a four-time winner of the Indianapolis 500, and Simon Pagenaud, who won the Indianapolis 500 in 2019 as well as the 2016 IndyCar Championship.
Mobile Warming and Mobile Cooling items will be an official part of the team's work apparel
and will be emblazoned with all sponsorships for the given season.
"We're very excited to welcome Fieldsheer to the MSR team," said MSR Co-Owner, Mike Shank. "As a team, we travel to so many different places and in all different climates. Having Fieldsheer's technology with Mobile Warming and Mobile Cooling apparel allows our team to work at our full potential without having to worry about the elements."
According to Patrick Deighan, Director of E-Commerce and Marketing for Fieldsheer, Meyer
Shank Racing's choice of Fieldsheer apparel was largely based on a quality that both companies value highly: technical performance.
"Technical performance is critical in auto racing, especially at the level where MSR competes," he said. "This requires best-in class-personnel and equipment and the huge support system that allows them to function at the highest level.
"We take pride in the technical performance of our apparel. Whether it's the Bluetooth heated jackets, base layers, and batteries in our Mobile Warming line, or the fabric that forms the foundation of our Mobile Cooling products, our apparel performs in the harshest environmental conditions."
Established in 1978, Fieldsheer was the first company to introduce heated motorcycle apparel for chilly rides in unpredictable conditions. Today, it is unlike any other heated apparel company - because it is a technology company. Their Mobile Warming line is a technology platform, the only heated apparel company in the U.S. market that owns its full supply chain, from hardware R&D, battery design, to cut-and-sew, and app development. Besides its Mobile Warming line of Bluetooth-operated apparel and accessories, Fieldsheer also produces Mobile Cooling, a line of clothing that not only cools the wearer through the use of Dricomfort® mineral infused technology" built into each thread of fabric but also provides odor-fighting and UPF 50 sun-protection properties. For more information, visit https://fieldsheer.com/.
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