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The Impact of Inflation: Prime vs Non-prime American Households

Gas prices, healthcare costs are fueling financial strain for non-prime households

Today, Elevate’s Center for the New Middle Class (CNMC) released a white paper exploring the effects of rising inflation on American households, and specifically how the rising prices are impacting Americans with prime (FICO 700 and above) vs. non-prime (FICO sub-700) credit scores. Both prime and non-prime households are feeling the effects of higher prices – notably rising gas costs, but inflation is in some cases affecting the groups differently: non-prime households are especially feeling the financial strain.

"Everyday American households are already under substantial financial stress from ordinary expenses," said report author and CNMC Executive Director Jonathan Walker. "It is unclear how much more the new middle class can be squeezed with the rise of inflation. When times are tight, they do not have the same access to credit that their prime counterparts have to navigate unexpected expenses."

Key findings from the CNMC report include:

  • Both prime and non-prime respondents are feeling the effect of higher gas prices. Compared to pre-pandemic levels, the number of households reporting that gas prices are straining their finances rose 10 percentage points for each cohort. 35% of non-prime consumers now say gas prices are causing "a lot" of strain in their month-to-month finances, versus 26% for prime respondents.
  • Rising healthcare costs are affecting non-prime households more than their prime counterparts. The number of non-prime households that say out-of-pocket healthcare costs are causing "a lot" of strain on their month-to-month finances now stands at 31%, compared to 21% pre-pandemic. The corresponding number for prime respondents rose only three points from pre-pandemic levels, from 20% to 23%.

Read the full report here to gain a comprehensive understanding of these findings and more.

About the Research

The tracker index is a longitudinal study measuring all aspects of American household finances. It collects responses from prime and non-prime consumers every month and has been running since September 2018. This analysis included 20,370 completed surveys of a questionnaire which measures over 50 variables related to personal and household finances.

About Elevate’s Center for the New Middle Class

Elevate’s Center for the New Middle Class (CNMC) is a non-profit research group sponsored by Elevate Credit, Inc. (NYSE: ELVT). The CNMC’s mission is to research the challenges, behaviors, and attitudes of American household finances, especially the impact of credit constraint on households’ financial resilience.

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